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Cases on Integrating Simulation Tools Into Entrepreneurship Education

Cases on Integrating Simulation Tools Into Entrepreneurship Education

Andreas N. Masouras (Neapolis University, Cyprus), Sofia Anastasiadou (University of Western Macedonia, Greece), Georgios A. Deirmentzoglou (Neapolis University, Cyprus), Harry Ph. Sophocleous (Neapolis University, Cyprus), and Eleni Anastasopoulou (Neapolis University, Cyprus)
Projected Release Date: March, 2025|Copyright: © 2025 |Pages: 520
DOI: 10.4018/979-8-3693-9040-5
ISBN13: 9798369390405|ISBN13 Softcover: 9798369390412|EISBN13: 9798369390429
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Description & Coverage
Description:

The integration of simulation tools into entrepreneurship education transforms how entrepreneurs learn, experiment, and develop critical business skills. These digital and virtual tools offer students immersive, hands-on experiences that replicate real-world challenges, enabling them to test business ideas, make decisions, and navigate complex market dynamics in a risk-free environment. As entrepreneurship education continues to evolve, the adoption of simulation tools plays a key role in preparing students to succeed in the increasingly fast-paced, uncertain, and competitive business landscape. Further exploration of successful implementations highlights the potential of these technologies to shape the next generation of entrepreneurs.

Cases on Integrating Simulation Tools Into Entrepreneurship Education explores the integration of simulation technologies and methodologies in entrepreneurship education. It examines the theoretical underpinnings, practical applications, benefits, challenges, and future directions of using simulations to teach entrepreneurship. This book covers topics such as digital technology, gamification, and online learning, and is a useful resource for educators, academicians, business owners, entrepreneurs, and researchers.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

  • Accounting and Finance
  • Artificial Intelligence
  • Digital Technology
  • Economics and Economics Theory
  • Education Technology
  • Entrepreneurship
  • Gamification
  • Higher Education
  • Online Learning
  • Simulation Tools
  • Virtual Reality
  • Vocation Education
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Editor/Author Biographies
Sofia Anastasiadou is a Professor of Statistics and Research Methodology at the University of Western Macedonia (UOWM). Her teaching focuses in the field of cognitive Research Methodology (Quantitative and Qualitative), Educational Research and Statistical Data Analysis, Big Data. She has written three books on Statistics and Research Methodology and has published over 280 articles in International and Greek Journals as well as in International and Greek Conferences. She has participated in scientific dialogues/round tables in more than 200 lectures at International and Greek Conferences. She has organized and co-organized Greek and International Scientific Conferences. She is also a Member of a number of Scientific Committees of International Conferences and is an Associate Editor in a number of International Journals.
Dr Georgios Deirmentzoglou is a Lecturer in Business Administration at the Neapolis University Pafos (Cyprus) and Coordinator of the joint MSc Program "Innovation and Technology Management". Georgios holds a PhD in Business Administration from the University of Piraeus, where he also earned an MBA with a specialization in Total Quality Management (MBA-TQM) and a Bachelor's degree in Industrial Management and Technology. Additionally, he has pursued studies in film and music production. Prior to joining Neapolis University Pafos, Georgios served as an Adjunct Lecturer in Tourism Entrepreneurship at the Department of Tourism Studies, University of Piraeus, and as an Academic Fellow in international business, strategic management, and entrepreneurship at the same university. His research interests focus on international business, technological innovation, sustainable development and tourism. His research has been published in high-impact international peer-reviewed journals such as the "Social Responsibility Journal" (ABS:1) and the "International Journal of Innovation and Technology Management" (ABS:1), and presented at more than 25 international peer-reviewed conferences. In addition, he has extensive experience as a Principal Investigator and Researcher in the implementation of research projects funded by the European Union. In 2014 and 2011, he won the second place in Greece in the largest international business strategy competition in a simulation environment, the "Global Management Challenge". He also has practical experience in e-commerce (creation and management of online stores) and is the co-founder of a consulting firm specializing in information systems and software. Dr Georgios Deirmentzoglou is an academic who excels in creativity, teamwork, organization, digital skills and knowledge of statistical methods
Harry Sophocleous is a researcher and visiting Lecturer at the University of Naples. He deals with Corporate Communication (Marketing), Political Communication and Electoral Behavior. and Nations' Branding He completed his studies in the UK with a BA (Hons) in Business Administration from the University of East Anglia, an MSc in Marketing and an Mphil in Social Sciences from the University of Leicester. While, at this stage he is completing his PhD Thesis in Political Communication and Electoral Behavior, under the supervision of the Universities of Naples and Peloponnese.
Dr Eleni E. Anastasopoulou holds a PhD in Sustainable Agri-food Entrepreneurship from the University of the Peloponnese. She holds a M.Sc. degree in Pharmacognosy and Chemistry of Natural Products from the Faculty of Pharmacy of the National and Kapodistrian University of Athens and a Bachelor’s degree in Agriculture with a specialization in Food Science and Technology from the School of Agriculture of the Aristotle University of Thessaloniki. During her studies, she received a scholarship from the Department of Economics, Faculty of Economic and Political Sciences of the University of Athens for the “Entrepreneurship in Practice” programme. Her research interest focuses on sustainable agri-food entrepreneurship, rural national and European policies, socio-economic crises as well as technological innovation. Her research has been published in high-impact international peer-reviewed journals, such as ‘Strategic Change’ (ABS:2), ‘The International Journal of Entrepreneurship and Innovation’ (ABS:2) and contributed as a co-author to a book chapter in an edited volume. She has presented at 19 international peer-reviewed conferences and has also extensive experience as a Researcher in the implementation of EU-funded research projects. Eleni served as a Teaching Assistant in Entrepreneurial Innovation at the Department of Management Science and Technology, University of the Peloponnese. She is currently working in the Rector’s office for the academic development of the Neapolis University Pafos. Her previous work experience includes a variety of roles in both the public and private sectors, focusing on the management and monitoring of funded projects in the agricultural sector, as well as product management.
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